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John Maskell Bell
CONCEPT | COPY | BRAND
comparethemarket.com - Frozen
What?
Announce new Limited Editions Disney Frozen meerkat toys to existing comparethemarket.com customers before general launch.
How?
The idea: ‘Aleksandr’s Ice Palace’ – an exclusive screening specially made to host, surprise and delight 500 special customers at a central London cinema.
Where?
Experiential / online film / CRM
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